Monefit

2023 to date

Fintech

Increased Monthly User Deposits by 150% for European Fintech Monefit Smartsaver

Monefit SmartSaver is an European investment platform that offers investors a 7.25 – 8.33% return with quick withdrawal times and no fees.

Monefit

2023 to date

Fintech

Increased Monthly User Deposits by 150% for European Fintech Monefit Smartsaver

Monefit SmartSaver is an European investment platform that offers investors a 7.25 – 8.33% return with quick withdrawal times and no fees.

Monefit

2023 to date

Fintech

Increased Monthly User Deposits by 150% for European Fintech Monefit Smartsaver

Monefit SmartSaver is an European investment platform that offers investors a 7.25 – 8.33% return with quick withdrawal times and no fees.

Monefit

2023 to date

Fintech

Increased Monthly User Deposits by 150% for European Fintech Monefit Smartsaver

Monefit SmartSaver is an European investment platform that offers investors a 7.25 – 8.33% return with quick withdrawal times and no fees.

Key Results

Key Results

Increased monthly user deposits by 150% in 2023

Increased monthly user deposits by 150% in 2023

Generated an average 7.8 return on ad spend in terms of user deposits collected.

Generated an average 7.8 return on ad spend in terms of user deposits collected.

Challenges

Challenges

Difficulties in scaling customer acquisition and grow user deposits beyond the affiliate marketing channel

Solution

Actions

  • Structured the ad accounts for market-fit testing first and then scaling (mix of paid social and brand paid search)

  • Tested 20+ European countries to identify the top-performing geographies

  • Tested a large range of offers, brand and CGC creatives, as well as localized landing pages to identify the best combinations for each country

  • Optimized the budget for each country based on their respective ROAS

Static Ad Creatives

Video Ad Creatives